European companies continue to grow their business by buying, manufacturing, distributing and selling products outside Europe. When entering into and performing commercial relationships with partners from different continents, cultural differences, language barriers, local customs and etiquette are very often underestimated challenges for a successful cooperation.
Patrick Heid, LL.M., Partner at the Shanghai Office of GvW, will provide participants with insights into intercultural challenges in business transactions in China.
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is a lawyer and partner with GvW Graf von Westphalen. He has been serving as the head of the firm’s Shanghai office since 2010. He advises German and European companies on their foreign direct investment, M&A transactions and capital markets activities in China. In addition, he advises Chinese investors on M&A transactions and initial public offerings in Germany. Mr. Heid is a frequent conference speaker and host of seminars on legal and investment topics in China and Germany.