GvW supports Fielmann Group in its expansion in North America

The Fielmann Group is continuing its internationalisation strategy: The optical retail chain has entered into definitive agreements for the acquisition of 100% of the stock of the US company SVS Vision and the Canadian company Eyevious Style. The acquisition of SVS Vision is expected to be completed by August 31, 2023, subject to customary closing conditions, including the receipt of all necessary regulatory approvals. The agreement on the acquisition of Eyevious Style has already been completed.

SVS Vision, headquartered in Detroit, Michigan, is one of the leading optical companies in the USA with more than 80 shops in nine US-states. Eyevious Style (Calgary, Canada) operates Befitting, a wide-reach platform for the online purchase of eyewear.

The Fielmann Group is the market leader in Central Europe and one of the largest optical companies in the world. With its digital sales channels and around 1,000 sales outlets, it supplies more than 27 million customers with eyewear, contact lenses and hearing systems.

The Fielmann Group is advised on the acquisition of SVS Vision by the US law firm O'Melveny & Myers LLP and on the Eyevious Style transaction by the Canadian law firm Fasken Martineau DuMoulin LLP and the US law firm Dinsmore & Shohl LLP, and on both transactions by GvW Graf von Westphalen. The GvW team consists of Titus Walek and Sina Reck (both M&A).