E-Commerce in China

Together with the OAV, GvW invites you to this event, where our two experts Xin Deng, Managing Director at the digital marketing agency Global Smiling, and Patrick Heid, lawyer and partner at the international law firm Graf von Westphalen, share their insights and experience in the world of Chinese E-Commerce.

The event covers Chinese consumer behavior, the development of online market platforms and legal challenges when entering the Chinese market. You will also get an introduction to the four digital giants – Baidu, Alibaba, Tencent and Sina (BATS) – in China that all have a direct or indirect impact on the Chinese E-Commerce landscape.

The event will be held in English.

For further details see the OAV website.