International Bar Association - A global Europe

European companies continue to grow their business by buying, manufacturing, distributing and selling products outside Europe. When entering into and performing commercial relationships with partners from different continents, cultural differences, language barriers, local customs and etiquette are very often underestimated challenges for a successful cooperation. 

Patrick Heid, LL.M., Partner at the Shanghai Office of GvW, will provide participants with insights into intercultural challenges in business transactions in China.

See here for more information.